KOHL’S ORLANDO
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KOHL’S SEATTLE
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Listen to the spots below

Listen to the spots below

Listen to the spots below

ONLINE

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Listen to the spots below

ONLINE

VIDEO RECAP
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Maybe it’s borrowing milk from your neighbor to bake a cake. Or perhaps it’s your local banker smiling and greeting you by name as you walk in to make a deposit.

But this video caught my eye as it captures the very essence of what it means to be local: A nice stranger, doing wonderful and unexpected deeds, from the kindness of his heart.

This is what it is all about. And I believe radio is unique in its ability to replicate such local engagement.

This is why I am in this business.

Fifty Roses from T.K. Skenderian on Vimeo.

For ages, these iconic words have captured the huge appeal that radio shows have for their listeners.

Now Audio Roadshow, a free mobile app from CBS Local, allows sports fans to more actively participate in their favorite sports radio talk shows. As the app streams sports talk shows, listeners can answer poll questions, see upcoming discussion topics, and even record “10 Seconds of Glory,” a live record of listeners’ comments and questions that can be played on-air.

Audio Roadshow is launching with WFAN’s Mike Francesa, and there are plans to expand to other shows very shortly.

It’s now available on the iPhone and coming soon to Android. Check it out today!

Subaru knows good advertising must be centered around good stories, and this new ad draws upon familiar emotions of love and warmth in a very recognizable setting.

It’s simple. It’s vivid. It’s engaging.

It’s perfect for radio.

Grab a cup of hot chocolate and sit by the fire as you listen to this :60 spot!

Subaru Spot

Today, designers begin to reveal their 2012 Fall/Winter collections on the runway. Fashionistas ogle over must-wear looks for the coming year. Newspaper style sections quadruple in size. And all of a sudden certain parts of town are overrun with tall, skinny women.

For the aspiring designer and the media and everyone in between, Fashion Week represents, as one designer explained to me, an eight-day search for the “cool.” Everybody wants to be at the coolest show seeing the coolest designs, and then mixing it up at the coolest cocktail party lasting deep into the cool February night.

This year, more than ever, social media is revolutionizing the pursuit of cool. Tumblr seems to have become the dominant force for sharing rich content in a vivid, captivating way. With an official Tumblr page and tag, the audience, journalists and designers can follow– and even contribute to– everything that is happening now. In the fashion industry, certain opinions matter more than other industries (we’ve all seen The Devil Wears Prada). But with constant blogging on Tumblr and pictures uploaded often using instagram, fashion is undeniably becoming more democratic.

Of course there is a set calendar in this events-driven week, however the impromptu events define the week. Nobody knows what is cool right then, in the moment, unless they constantly follow– figuratively and literally– the hot  Twitter feeds of the fashion universe. Shows and parties will pop up across the city, without much notice or fanfare, only to grow in size and glitz as the Tweets rush out. Fashion Week is networking heaven for the aspiring designers; they can’t afford to not follow the leads of Twitter only to miss the opportunity of a lifetime.

Be sure to swing by these hot spots to see and be seen:

5 Best Bars & Restaurants To Spot Celebrities During Fashion Week

New York Fashion Week 2012′s 5 Best Public Events

NYC’s 5 Best Fashion Boutiques For Spring Trends

Here are some resources to help you follow all the action:

*NYFW Hashtag

Official YouTube Channel

Fashion Week’s Technology Makeover

From Sears to American Express to Allstate and beyond, we go behind the scenes with the people who developed the most successful and compelling campaigns and defined their companies’ brands.

These Marketing Masters creatively shatter the rules of marketing everyday. They revolutionize brands. Now they are here to tell us all about it.

Be sure to join us as we journey into the great minds behind brilliant marketing.