I had the chance to talk to The Delaney Report about CBS Radio and the power of local engagement.
It’s a great feeling to work at a company that is being referred to as “King of the Mountain in 2013.”
When it comes to user-generated content, few mediums can activate consumers like radio.
We are happy to announce that our new multi-market campaign, “Turning the Town Truvia” kicked-off this Monday, October 1st.
It was over month ago that an old friend of mine shared this piece called The Future Is Ours. I find it to be an inspirational sanctuary, no matter the mood. I thought it was time to contribute to its movement. Who knows how far it’s reached since it was first shared. I mean gosh, [...]
Can brands rely on users to promote their products via this medium, or will marketers have to get involved?
In a survey conducted by the CMO Council, only 9% of 200 global marketers surveyed consider their companies as having a highly evolved, integrated marketing model.
There’s a fantastic interview in Advertising Age with Marla Kaplowitz, the CEO of MEC North America, a leading media agency.
Last week I had the privilege to speak at the National Association of Broadcasters meeting in Las Vegas. Here’s a chance to revisit the power of local.
Let’s hang outside
of the office.
Macy's
ALLSTATE / LEO BURNETT
American Express
Meet all Marketing Masters
Like us
Follow us
Connect
May
13
3 Examples of Social Marketing Done Right
Michael Kraft | Director, Strategic Sales
Category: Interactive, Local
Marketing goes social with these amazing examples of Instagram promotion.