Killer Sweepstakes From JBL Sends Lucky Winners to the 55th GRAMMY Awards

We’re excited to announce our latest collaboration with JBL and MEC: an amazing new sweepstakes to send two lucky fans (and a guest) to this year’s GRAMMY Awards® in Los Angeles!

Last year’s CBS broadcast of the GRAMMY’s pulled in the highest ratings since 1984 when over 39 million viewers tuned-in. With hip-hop icon LL Cool J hosting the star-filled event from the Staples Center in L.A., you can expect another incredible show again this year on February 10. Check out this year’s nominee list from CBS here.

JBL’s legendary achievements in audio engineering and technology have played a pivotal role in how audiences around the world experience sound; from Madison Square Garden, to countless professional sports events or the GRAMMY Awards; JBL truly does allow consumers to “hear the truth” no matter where they are. JBL’s wide-ranging product-line includes portable speakers like the JBL Flip (my FAVORITE new gadget, btw) that uses Bluetooth to connect wirelessly to your computer, smartphone or tablet, to the JBL LSR6300 studio monitors that powered last year’s GRAMMY Awards. This is one of the many reasons why JBL and parent company, HARMAN International, are longtime partners with the GRAMMY Awards.

“We want music fans to experience the emotions and excitement these world-class musicians feel when they are honored with the industry’s top award,” said Sachin Lawande, executive vice president of HARMAN and co-president of HARMAN Lifestyle and Infotainment. “We believe music lovers should hear the truth, and we expect this unique interview series will enhance the connection between top musicians and their fans.”

Now, JBL is promoting this innovative partnership through the “JBL GRAMMY Spotlight with Carson Daly”, a collaboration with Carson Daly, AMP Radio Los Angeles and CBS Altitude that provides exclusive interviews with listener’s favorite GRAMMY-winning (or nominated) artists like Alicia Keys and Maroon 5. The campaign integrates both traditional and new media to connect with consumers in unprecedented ways.

To participate in the Promotion, listeners visit JBL.com/GRAMMY to register for a chance to bring a friend on a unique GRAMMY experience created by Daly. Winners will wine and dine at one of Daly’s favorite restaurants, receive a three night stay at the W Hollywood, and get to attend an AMP Radio Pre-Party or the 2013 GRAMMY Awards rehearsal.

GRAMMY fans can also enter to be JBL’s official 2013 GRAMMY Awards blogger by “liking” JBL’s Facebook page through a customized app, which was coordinated and designed by CBS Altitude. The winner and a friend will also receive a free flight to Los Angeles, a VIP dinner for 2, and a stay at the W Hollywood.

Here’s the full breakdown of the amazing experiences:

The Party Like a Rockstar experience:

  • 2 tickets to the 2013 GRAMMY Awards.
  • Flights for 2 to LA
  • 3 nights stay at the W Hollywood
  • VIP Dinner for 2 at NOBU
  • PLUS – 2 tickets to the AMP RADIO Pre-Party

The Hear the Truth First experience:

  • 2 tickets to the 2013 GRAMMY Awards
  • Flights for 2 to LA
  • 3 nights stay at the W Hollywood
  • VIP Dinner for 2 at CUT by Wolfgang Puck
  • PLUS – 2 tickets to the 2013 GRAMM Awards official rehearsals

The Official JBL Blogger experience:

  • 2 tickets to the 2013 GRAMM Awards
  • Flight for 2 to LA
  • 3 nights stay at the W Hollywood
  • VIP Dinner for 2
  • PLUS – be the Official JBL blogger LIVE from the Awards

Watch Carson Daly’s great interview with Adam Levine of Maroon 5 below, and be sure to enter the sweepstakes here!
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