It is no secret that the CBS Eye logo, designed by William Golden and launched in 1951, has stood the test of time and continues today as an effective, inspiring, world-famous icon. The CBS Eye logo is so iconic that it can be found prominently featured within the pages of the new book Symbol, edited by Pentagram partner Angus Hyland with Steven Bateman and containing an introductory essay by David Gibbs, published by Laurence King.
Symbol contains an extensive collection of curated symbols for reference and inspiration. It is on the top of our wishlist here in the Altitude Creative Department! Check out what Pentagram has to say about the release below:
The book features over 1300 symbols, organized into groups and sub-groups according to their visual characteristics. Each category includes a short introduction on who the symbol was designed for, the designer, and in some cases, what the symbol stands for. These sections are interspersed with short case studies on both classic and more recently designed symbols.
Symbol is a comprehensive resource for anyone interested in graphic design. Did you know, for instance, that the CND symbol (Campaign for Nuclear Disarmament), designed by Gerald Holtom in 1958, now universally used to symbolize peace, is built out of semaphore for the letters N and D?
Last week Hyland gave a talk at the Design Museum to a packed crowd to celebrate the launch of the book.