5 Hour Energy
CBS RADIO stations fully integrate 5 Hour Energy into morning drive Talent programming with live reads and Wake Up calls. Compelling messaging directs traffic to www.5hourenergy.com
Listen to the spots below
CBS Radio stations creates a weekly “WAKE UP CALL!” CBS Radio stations creates a weekly “WAKE UP CALL!” Program allowing listeners to text in the time they want to be woken up. On-air Talent select participants to receive a call. Listeners receive bounce-back messaging from 5 hour Energy, and a select lucky few win 5 Hour Energy Prize Packs.
CBS Radio creates sampling opportunities with street teams at local businesses and community events. Hundreds of consumers engage with the brand and receive info about the brand’s benefits.